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The Enicar title fight from 1973

The Enicar title fight from 1973

Brand stories

Jordan & Nike, Jackson & Pepsi, 007 & Omega. For many decades commercial brands have teamed up with celebrities to endorse their products to a large audience. A proven marketing…

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Top vintage Enicar picks of 2020

Top vintage Enicar picks of 2020

Enicar models

It has been a year that most of us want to forget. And even though the COVID-19 crisis has been dominating the watch world in 2020 (dramatic sales figures by…

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Investigating Swiss police Super-Dives

Investigating Swiss police Super-Dives

Brand stories, Enicar models

The great thing about the social media times we live in, is that collectors from all over the world are connected and interesting information is widely shared. Sure, the Enicar…

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Talking Enicar on Fifth Wrist Radio

Talking Enicar on Fifth Wrist Radio

The Enicar Book, The watch world

There are only a few things I enjoy more than writing about Enicar. One of them is talking about the brand. So when I was invited a few weeks back…

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Celebrating 50 years of Enicar

Celebrating 50 years of Enicar

Brand stories

On May 24th 1963, Enicar S.A. celebrated the 50th anniversary of its foundation. It turned out to be an event with international, almost presidential allure. For the occasion, a beautiful…

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Enicar podcast on Rescapement

Enicar podcast on Rescapement

The Enicar Book, The watch world

With the release of the second print of the Enicar book, I got the chance to talk about the project and other Enicar related things with the fine people of…

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Watch Value Barometer #5

Watch Value Barometer #5

Market and collector value

One day it is business as usual, and then you suddenly wake up in a world of a killer virus, rising unemployment, bankruptcies left and right and football matches with…

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Enicar book back in stock

Enicar book back in stock

The Enicar Book

The Enicar book is back! After selling out the first print of ‘Time for a change, discovering vintage Enicar’ in just 6 months, I decided to run for a reprint….

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Back in time with a former Enicar agent

Back in time with a former Enicar agent

Brand stories

“You’re from Eindhoven, aren’t you?”, former Dutch Enicar agent Joop Bongaarts asks when we meet near Amsterdam central station. “I have some wonderful memories of Eindhoven. As a sales agent,…

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Sherpa tool watch matrix

Sherpa tool watch matrix

Enicar models, The Enicar Book

Enicar Sherpa tool watches are popular with collectors of the brand and many vintage watch aficionados. In the Enicar book, I dedicated several chapters to these excellent time pieces. Also,…

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Enicar book reviews

THE ENICAR BOOK: only 10% stock left

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Recent stories

  • Enicar and the Porsche Carrera 6 27 June 2022
  • The 1963 Sherpa Ski Test 28 April 2022
  • Watch Value Barometer #6 31 December 2021
  • 5 Star Jewels to treasure 21 November 2021
  • Sherpa Watches brings back the OPS and Ultradive 29 October 2021
  • Letters from the past: official Enicar correspondence 1942 – 1960 26 September 2021
  • How Enicar almost became a Romanian watch manufacturer 12 July 2021
  • Coming up: Enicar in Romania, a venture that never happened 22 June 2021
  • The Enicar F45 ‘Pelé’ chronograph 15 March 2021
  • Interview on Eqotime 7 March 2021

The book was sent to 44 countries so far

Making the Enicar Book

https://enicar.org/wp-content/uploads/2019/03/enicar-book-film-60-sec-web.mp4

Interview on The Cloudknitters / Radio Centraal

https://enicar.org/wp-content/uploads/2019/11/MARTIJN-VAN-DER-VEN-HUSSEIN-AL-KHALIDI-25-november-2019-De-WOLKENBREIERS-met-Leo-Reijnders-op-RADIO-CENTRAAL.mp3

All blog posts

Other great Enicar resources

Enicar 101
Vintage Enicar
Enicar Forums

The Enicar Kaleidoscope

https://www.youtube.com/watch?v=jnqkls5RTeQ
An Enicar Sherpa Ultradive that has seen some action. No scars, no stories. #enicar #enicarsherpa #ultradive #watchesofinstagram #divewatch #vintagediver #saturnday The trusty Enicar Sherpa Jet is my Summer companion. Don’t worry, I won’t go snorkelling with this oldie. #enicar #enicarsherpa #sherpajet #gmt #summer #watchesofinstagram #supercompressor #bayonetcompressor Summertime #enicar #enicarsherpa #sherpagraph #watchesofinstagram #valjoux72 #chronograph Summer 2016, one of the rare occasions was not wearing an Enicar. My son was in disbelief. #fortiswatch #fortismarinemaster #summerwatch #watchesofinstagram #valjoux72 @rosputinsky_tomas wrote a love song for his Enicar Jet Graph today. "Seriously, the lug shaping deserves admiration. What could have easily ended up as an unwearable, ugly watch case was turned into a unique, charismatic, and functional design signature." Check out the full article on @fratellowatches #enicar #enicarwatches #jetgraph #watchesofinstagram #gmt #watchstories Greetings from the Summer of 1967. I will be taking a little time off from Insta my friends, or at least post less frequent. Enjoy the Summer, viva Enicar 🌞 #enicar #enicarwatches #watchesofinstagram #instawatch #summer #watchfam In 1975, this must have been the way the shopping window of an Enicar dealer looked like. #enicar #enicarwatches #superquartz #watchesofinstagram #instawatch #watchdisplay #watchstories The Sherpa Electric was Enicar’s first battery powered watch in 1960. #enicar #enicarsherpa #sherpaelectric #landeron4750 #watchesofinstagram #hodinkee #watchweekend When one runs into @eliska.slov on Sectie C in Eindhoven, the first thing one does is check her Enicar. #enicar #enicarsherpa #wristcheck #watchesofinstagram #instawatch #sectiec #eindhoven

Disclaimer

This weblog and the Enicar book project are NOT financed by www.enicar.com, nor are they affiliated with the Hong Kong company that is currently operating as www.enicar.com. This weblog and the Enicar book are about the Enicar S.A. company, that was located in Lengnau, Switzerland, and my personal experiences as a collector and copywriter.

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Sponsors of the Enicar book

About Martijn van der Ven

Born in 1975, my first watch was a Ruhla, my first audio cassette ‘The best of Elvis Presley’ and the first movie I saw in the theater ‘Terminator 2, judgement day’. I am a professional copywriter with 20 years of advertising experience, a father of two and a Motörheadbanger without hair. If you ever visit Eindhoven, drop by for a beer.

 

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