• Contact
  • Enicar store
✕

Category: Brand stories

The Enicar F45 ‘Pelé’ chronograph

The Enicar F45 ‘Pelé’ chronograph

Brand stories, Enicar models

Watch brands have been sponsoring professional sports for decades. So far, Enicar can be linked to motor sports like Formula One, sidecar racing and motorcycle racing, diving, tennis, cycling, shooting…

Read More →
The Enicar title fight from 1973

The Enicar title fight from 1973

Brand stories

Jordan & Nike, Jackson & Pepsi, 007 & Omega. For many decades commercial brands have teamed up with celebrities to endorse their products to a large audience. A proven marketing…

Read More →
Investigating Swiss police Super-Dives

Investigating Swiss police Super-Dives

Brand stories, Enicar models

The great thing about the social media times we live in, is that collectors from all over the world are connected and interesting information is widely shared. Sure, the Enicar…

Read More →
Celebrating 50 years of Enicar

Celebrating 50 years of Enicar

Brand stories

On May 24th 1963, Enicar S.A. celebrated the 50th anniversary of its foundation. It turned out to be an event with international, almost presidential allure. For the occasion, a beautiful…

Read More →
Back in time with a former Enicar agent

Back in time with a former Enicar agent

Brand stories

“You’re from Eindhoven, aren’t you?”, former Dutch Enicar agent Joop Bongaarts asks when we meet near Amsterdam central station. “I have some wonderful memories of Eindhoven. As a sales agent,…

Read More →
The Enicar ‘Lausanne’ chronograph

The Enicar ‘Lausanne’ chronograph

Brand stories, Enicar models

Like many other watch brands, Enicar has several models named after famous ambassadors by the vintage watch community. The 1960 and ’61 Sherpa Graph MkI ‘Jim Clark‘ is no doubt…

Read More →
Champions prefer Enicar

Champions prefer Enicar

Brand stories, The Enicar Book

Soon after its introduction in 1960, the Enicar Sherpa Graph chronograph was coupled with a Formula One driver who would become a two-time world champion and an icon of professional…

Read More →
Enicar mini-expo at Dutch Design Week

Enicar mini-expo at Dutch Design Week

Brand stories, The Enicar Book

The Enicar book is almost there. We should be ready to ship the first batches in the second half of December (that is if the printing goes as planned of…

Read More →
Enicar treasures in Dutch watch reseller magazines

Enicar treasures in Dutch watch reseller magazines

Brand stories, The watch world

In Holland, we host the largest vintage watch and clocks fair of Europe. It’s called ‘Rikketik’ (the sound of a ticking time piece) and it’s held four times a year….

Read More →
The first chapters are ready!

The first chapters are ready!

Brand stories, The Enicar Book

Here’s an update on the writing process. I have finally finished the table of content, which was a brain breaker, since new stories and background info keep coming in weekly….

Read More →
1 2 3 4 Next →
Enicar book reviews

Limited Edition: Enicar Book Giftbox

Giftbox Enicar book

Order the book

Recent stories

  • The Enicar F45 ‘Pelé’ chronograph
  • Interview on Eqotime
  • The Enicar title fight from 1973
  • Top vintage Enicar picks of 2020
  • Investigating Swiss police Super-Dives

The book was sent to 43 countries so far

map of the world with countries the Enicar book was shipped

Making the Enicar Book

https://enicar.org/wp-content/uploads/2019/03/enicar-book-film-60-sec-web.mp4

Interview on The Cloudknitters / Radio Centraal

https://enicar.org/wp-content/uploads/2019/11/MARTIJN-VAN-DER-VEN-HUSSEIN-AL-KHALIDI-25-november-2019-De-WOLKENBREIERS-met-Leo-Reijnders-op-RADIO-CENTRAAL.mp3

All blog posts

Other great Enicar resources

Enicar 101
Vintage Enicar
Enicar Forums

Disclaimer

This weblog and the Enicar book project are NOT financed by www.enicar.com, nor are they affiliated with the Hong Kong company that is currently operating as www.enicar.com. This weblog and the Enicar book are about the Enicar S.A. company, that was located in Lengnau, Switzerland, and my personal experiences as a collector and copywriter.

Media partner

Sponsors of the Enicar book

About Martijn van der Ven

Born in 1975, my first watch was a Ruhla, my first audio cassette ‘The best of Elvis Presley’ and the first movie I saw in the theater ‘Terminator 2, judgement day’. I am a professional copywriter with 20 years of advertising experience, a father of two, a husband and a Motörheadbanger without hair. If you ever visit Eindhoven, drop by for a beer.

 

Arba WordPress Theme by XstreamThemes.