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The one and only Enicar book

Vandervenus 31 March 2019

€75.00

A book about a forgotten Swiss watch brand that combines photography, storytelling, history, graphic design and cool ‘n funky watches.

https://enicar.wpcomstaging.com/wp-content/uploads/2019/03/enicar-book-film-60-sec-web.mp4

Out of stock

  • Description
  • Additional information

Description

One copy of the book, second print edition. The book is written in English, 25 x 25 cm hardcover, 280 pages of brand history, interviews, new old watch stories, catalogs and brochures and much, much more.

 

Additional information

Weight 1.5 kg
Dimensions 25 × 25 × 5 cm
This is what the book will contain:

• 250 pages of great photos and stories.

• A newly discovered interview with Enicar founder Ariste Racine from 1954.

• 5 special photographic remakes of Enicar watches with a remarkable story, courtesy of Verse Beeldwaren (www.versebeeldwaren.nl, including the Enicar Kaleidoscope and military models from 1915 and 1944.

• New interviews taken in Biel and Lengnau, photographed by Maarten Coolen (www.maartencoolen.nl).

• The complete story on Enicar and sports: newly found photos and interview with Stirling Moss! Also featuring Jim Clark, Ken Rosewall, Gerhard Mitter, the Swiss gymnastics team, the Tokio Olympic team, iconic cyclist Eddy Merckx, Jacques Anquetil and many more.

• Inside the factory in Lengnau and the many faces of Enicar employees through the ages.

• A professional look at the three best known Enicar calibers.

• Sold worldwide: background stories of how Enicar conquered 90 countries.

• Old advertisements, brochures and catalogs from all over the planet.

• This, and much, much more!

Author: Vandervenus

Advertising, copywriting, Enicar watches, Motörhead music, Italian Gallo movies, two kids, one wife, Eindhoven, Holland.

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The book was sent to 45 countries so far

Making the Enicar Book

https://enicar.org/wp-content/uploads/2019/03/enicar-book-film-60-sec-web.mp4

Interview on The Cloudknitters / Radio Centraal

https://enicar.org/wp-content/uploads/2019/11/MARTIJN-VAN-DER-VEN-HUSSEIN-AL-KHALIDI-25-november-2019-De-WOLKENBREIERS-met-Leo-Reijnders-op-RADIO-CENTRAAL.mp3

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The Enicar Kaleidoscope

https://www.youtube.com/watch?v=jnqkls5RTeQ
Enicar Sherpa Dive for this Saturday. Have a good weekend folks 🪐 #enicar #enicarwatches #enicarsherpa #divewatch #vintagediver #supercompressor #watchesofinstagram #hodinkee #saturnday Stylish graphics in this 1953 announcement from Bergeon. #watchmakinghistory #bergeon #watchmaker #vintageadvertising #watchesofinstagram #graphicdesign A different kind of time keeper today. This clock radio, reference 22RS274, was build in 1967 by Philips, the electronics company from my hometown Eindhoven. #clockwork #alarmclock #spageage #watchesofinstagram #eindhoven #philips As seventies as these Enicars come ✨ #enicar #enicarwatches #1970s #lcdwatch #vintagewatch #watchesofinstagram #quartz #hodinkee Team Stirling Moss / Vanwall in the pits during the Moroccan GP at Ain-Diab Circuit on October 27, 1957. Champions prefer Enicar! #enicar #enicarsherpa #formula1 #stirlingmoss #vintagewatch #watchambassador #vanwall Three register ‘Gerhard Mitter’ Valjoux 72 chronograph. No longer in my collection, but still very much appreciated. #enicar #enicarchronograph #valjoux72 #vintagewatch #watchesofinstagram #wristshot #hodinkee One of the best Enicar taglines: Precision time in space, on the earth and over the seas” ✨ #enicar #enicarsherpa #enicarwatches #tagline #watchcollector #watchesofinstagram #watchbox #hodinkee Flying saucer on the wrist today 🛸 #enicar #enicarsherpa #vintagewatch #wristshot #watchesofinstagram #instawatch #1970s #hodinkee Thank you for visiting Enicar head quarters in Eindhoven @dutchwatch1 and showing me your incredible Enicar jump hour collection. I was especially impressed by this bracelet for the 1973/1975 model with case ref 119-01-01. #enicar #enicarwatches #jumphour #1970swatch #watchesofinstagram #hodinkee #vintagewatch #watchbracelet

Disclaimer

This weblog and the Enicar book project are NOT financed by www.enicar.com, nor are they affiliated with the Hong Kong company that is currently operating as www.enicar.com. This weblog and the Enicar book are about the Enicar S.A. company, that was located in Lengnau, Switzerland, and my personal experiences as a collector and copywriter.

Media partner

Sponsors of the Enicar book

About Martijn van der Ven

Born in 1975, my first watch was a Ruhla, my first audio cassette ‘The best of Elvis Presley’ and the first movie I saw in the theater ‘Terminator 2, judgement day’. I am a professional copywriter with 20 years of advertising experience, a father of two and a Motörheadbanger without hair. If you ever visit Eindhoven, drop by for a beer.

 

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